When Prada set out to launch their new fragrance, Prada Paradigme, they wanted an experience that would reflect the perfume’s sense of innovation, artistry, and elegance. To make that vision a reality, they turned to FlightShows – and together, we created something truly groundbreaking: the first-ever indoor drone show in the UK.
Presented at not one but two high-profile launch events for delegates and fragrance professionals, the show blended fashion, performance, and cutting-edge technology into a single moment of wonder.
Working closely with Prada’s creative team, the FlightShows designers crafted a performance where light and movement became an extension of the brand itself. Dozens of drones took flight within the venue, weaving through synchronised light and video, while a live performer danced through the airspace – interacting gracefully with the drones as they responded to her every movement.
Every moment was meticulously planned. Our team of designers, programmers, and safety engineers worked tirelessly to ensure the show was as safe as it was spectacular – a feat of precision choreography and technical mastery. Set to a rich musical score and enhanced with custom lighting and projection, the result was a mesmerising sensory experience that perfectly embodied Paradigme’s bold, modern energy.
Two shows, two unforgettable performances – and one milestone moment for drone technology in the UK.
A New Chapter for Indoor Drone Shows
The Prada Paradigme launch wasn’t just an incredible collaboration — it marked the beginning of a new era for indoor drone shows.
These performances open up exciting creative opportunities for corporate events, fashion shows, theatre productions, exhibitions, and product launches, where precision, storytelling, and visual impact take centre stage.
Unlike outdoor displays, indoor drone shows are intimate, controllable, and repeatable, making them ideal for multi-day events or touring productions. They can be seamlessly integrated with lighting, video, sound, and live performance, bringing a new layer of depth and movement to stagecraft.
At FlightShows, we’re proud to be leading this innovation in the UK — combining our background in theatre with cutting-edge drone technology to create performances that redefine what’s possible indoors.
